Thank you for your comment

I recently received this comment from a blog reader.

I always enjoy reading your blog every day. I've been reading your blog every day and I'm now considering buying a Panamera! The options are very helpful!

Oh wow! Thank you! Actually, every time I receive such a comment, I think of something. That's because

The fact that I can buy something I want to buy is amazing.

That's what I mean. You guys are awesome--I have to work hard too! I'm going to try my best.

Maintaining the Porsche Brand

Well, today I thought again about the "Porsche brand". ThisThe value of the Porsche brand."I have heard this story before regarding

In order to maintain the brand value of "Porsche", the previous PorscheThey only built 99 cars for every 100 they asked for."This is the stance we have taken. Of course we mass-produce them, but in limited numbers, so not everyone can get one even if they want one. This is why price value and status are maintained, and brand value is also increased.

And. On the other hand, however, around 1993, Porsche was in a financial crisis and sold only 10,000 to 12,000 units per year.The Cayenne, Porsche's first SUV, saved the day.The Cayenne is a car that is both "hobby" and "practical."The biggest hit in Porsche historyThe Cayenne was the first of its kind in the world. With the introduction of the Cayenne, Porsche's customer base expanded significantly.

Nowadays, there are a lot of news such as "Porsche's record profit" and "record sales volume worldwide", and Porsche seems to be putting a lot of effort into developing and improving the 911, but if Porsche had continued to make only pure sports cars, maybe this would not be happening now.

Porsche is what it is today because it has changed with the times.

But on the other hand.Porsche is not a car for everyone, but a valuable vehicle that can become a dream and a goal for people."I hope that this part has not changed and will not change in the future.

My husband's dream since elementary school

My husband is an avowed Porsche enthusiast, and I once asked him what the origin of his love for Porsche was. My husband replied, "I love Porsches.

When I was in elementary school, I was in theDad is a newscaster.There was a popular TV drama series called "The Porche". In the drama, the main character, Ryutaro Kagami (played by Masakazu Tamura), drives a Porsche."Wow, I love this car!"I thought. That's how it all started.

Heh...I remember seeing that drama in a rerun sometime back.

"Oh, that, that's a very bubbly drama, was your Porsche a 911 or something back then?"I asked.

I didn't know what it was at the time, but later I learned it was "928. I thought it was cool, but I also thought it was something nice, so at that time, I decided to buy it from my father.(meaning "father" in the Banshu dialect)indicates such things as location of person or thing, location of short-term action, etc.Why don't you drive a Porsche instead of a Honda!"I told him, "You're an idiot. I remember my father said to me, "That's such a stupid thing, Porsche suits you because you are Masakazu Tamura.

And. That drama sparked my interest in Porsche, and then I saw the Boxster presented at an overseas motor show andI want to drive a Porsche someday."He began to dream that he would be able to do the same.

There was a time during the course of his life when he fell in love with motorcycles and rode them all the time, but by the time he entered the workforceMy dream of driving a Porsche someday is, "I'll definitely buy a Porsche in the future."This had turned into a strong goal of the company.

However, my salary at the time did not allow me to buy a Boxster, so I ordered all the magazines that had articles about Porsche and lined them up on my bookshelf at home.I feel as if I already own a Porsche."They spent their days with an awareness of the

on the wayI don't think I could ever afford a Porsche."There were times when I almost gave up, but I still worked hard to achieve the goals I had initially drawn up.

About three years ago, my husband fulfilled a dream that had been decades in the making. The purchase was made by a company that often appears on this blog981 Boxster GTS (MT)It was. It took about a year from order to delivery.

I was present at the moment the car was delivered.I still vividly remember the look of excitement and excitement on my husband's face when he got into his own Boxster for the first time at the dealership and started the engine.(But I was in such a hurry to get out of the dealership that I stalled the car.)

Also, I had to wait a year for my order and was stymied.(W)My husband was so excited when he saw the Boxster, even though our expectations had been raised to the highest level, because the performance of the Boxster far exceeded our expectations... (Laughs)

And then I thought.

For my husband, a Porsche is not just a car, but life itself.

whileI don't know the details, but Porsche seems like a hell of a car. I don't know the details, but Porsche seems like an extraordinary car."And that's where my interest in Porsche began to grow, and at some point it became a goal of mine to buy a Porsche myself.(I want a bright red Targa, or maybe a Carrera 4, or something like that, but things change from day to day...)

Please, please...

It is not easy to keep a company going, and moreover, I think it is no mean feat to continue running a business with the Porsche brand, history, and traditions on your shoulders.

But a Porsche can be a goal in many people's lives because it is not a car for everyone. It is worth getting, and the emotional experience of having one will make a person's life richer.

Please keep Porsche, and may Porsche continue to be Porsche.